The majority of the cookies we use are of the analytic type, which count number of users, help us to understand how they navigate our site and improve the way it works, for instance by making search results more accurate. We also use certain cookies for publicity purposes, so that we can more efficiently manage the presentation of our products on other platforms where users may request services, such as Facebook.
WHAT KIND OF COOKIES DO WE USE?
According to the type of organisation which administers them:
First party cookies: installed by our own website.
Third party cookies: installed by websites which don’t belong to us. For instance, where we include content from Youtube or Flickr on our own website or buttons which users can use to share content on social networks, a user accessing such content from our own website may have cookies added from these third parties. The British Council doesn’t control these third party cookies and so the user must review the cookie policies of these other websites for further information.
According to the length of time they remain active in the user’s system:
Session cookies: collect and store data only whilst the user is visiting the website.
Persistent cookies: remain stored in a computer and may be accessed and managed by the organisation responsible for the cookie for a specific length of time, or until the user deletes it.
According to the purpose for which data are collected through the cookies:
Technical cookies: allow the user to make use of the different options they facilitate: for example controlling data traffic and communication, identifying a session, accessing restricted areas, carrying out a purchase, requesting a subscription or participating in an event etc.
Personalisation cookies: allow the user to access services with certain personalised characteristics such as language, browser type, configuration for the region from which the user accesses services etc.
Analytical cookies: allow website managers to follow and analyse the behaviour of users on a website so that they can make improvements informed by data analysis on the use of the website by users of its services.
Advertising cookies: help with the management of advertising spaces which a web editor has included on a website where services are offered, based on criteria such as the type of content or the frequency with which the content is shown.